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At Unorthodoks Marketing - Design Division, we construct websites that incorporate 4 main principles. These 4 principles are Information, Mood, Visual, and Interactivity/Content. We believe that any successful website design must take these areas into account. Below we have explained the meaning behind these principles.
Website creation principles:
Information
Easy access to information sought by website visitors is of paramount importance. All pages will be designed to make it easy for the visitor to find the information that they are looking for.
Mood
The feeling that the visitor gets when visiting the website should be similar to the feeling they have when at the physical location. Whether a visitor is coming for a quick glimpse of information, or wants to learn of something more in-depth they should leave with the feeling that the site wishes to convey.
Visual
Since the Internet is a visual medium comparable to TV, it is only natural that the visitor will expect to be visually pleased. The art that is created for the website will be used to counterbalance the easy access information within a visually enjoyable environment that creates the mood that we are looking for.
Interactivity/Content
To increase visitor enjoyment, fulfillment, and overall time spent on the website, it is integral that a website has some method of interaction with each and every visitor.
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